About Asics

ASICS has been developing sports shoes and apparel for more than 50 years now. In this time innovation has been the key to our introduction of design philosophies that have revolutionised the world of sports. At our research and development centre in Kobe, Japan, we work in close collaboration with male and female athletes. Through our scientific approach we have managed to create some highly innovative sports product solutions. Technologies such as our core GEL cushioning system and the evolutionary Impact Guidance System (I.G.S.) and Biomorphic have helped to create some of the most comfortable and performance-enhancing shoes and apparel on the market, for athletes and active consumers alike.

Asics News

30/01/2014Maxifuel - Focus, Energy and RecoveryMaxifuel - Focus, Energy and Recovery Athletes of all standards, across all sports, share a common set of characteristics which compel us to compete, drive us to improve and push us to our physical limits. Whilst the physical demands of our chosen sporting disciplines can vary widely, the importance of sports nutrition is a constant and is instrumental in ensuring that we perform, whether it is competitively or in training, at...Read moreRead all Asics news
 
 
 
 
 

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